8300 Maryland Avenue, Clayton, MO, 63105 / Cake artist: Jennifer Hayes

 

Brown Shoe Company, named for its founders George Warren Brown and Alvin Bryan, dates back to 1893 as Bryan, Brown and Company. Today it is a billion-dollar company that distributes several shoes and products, including Dr. Scholls. Famous Footwear is a division of Brown Shoe Company, founded in 1960. The company also distributes celebrity footwear lines, including for Carlos Santana and Fergie (of the Black Eyed Peas). Three certain types of shoes are represented: contemporary fashion, family and healthy living.

On May 27, 2015, Brown Shoe changed its name to Caleres, retaining the “Brown Shoe” name for a future line of men’s footwear.

Famous Footwear/Brown Shoe proudly makes its headquarters in Clayton. Pictured here is the front with the cake and giant shoe sculpture!
Famous Footwear/Brown Shoe proudly makes its headquarters in Clayton. Pictured here is the front with the cake and giant shoe sculpture!

Cake placement date: March 5

Where is the cake now?: On private property. The cake was sold in their own auction in late April/early May 2015, and proceeds went to United Way. It was publicly displayed at some events in 2015 and 2016.

Brown Shoe Company (now Caleres) on Facebook / Official website for Caleres

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